The reviews of your products, no matter where they appear, are a natural extension of "word-of-mouth" marketing. Studies show that 94% of consumers say an online review has convinced them to avoid a brand or business. But not all of your negative online reviews are real. Spammers, competitors, uninformed influences, and upset customers may post reviews too. Here are some tips to identifying these reviews and advice on what you can do about them.
With Series A funding valuing the company at $78 million, The Desire Company will increase penetration within brick-and-mortar and online retailers, further transforming the shopper experience ATLANTA, GA (December 7, 2021) - The Desire Company, a platform striving to change the way consumers shop for the better, today announces an $8 million Series A backed... Continue Reading →
Get best practices from the experts on how to make the most effective how-to videos for your products.
We sit down with Chain Drug Review once again to tell the story of The Desire Company vision and what our disruptive tech-based solution accomplishes.
Learn why expert videos provide more staying power for your brand and your product than typical one-and-done influencer marketing.
Eric Sheinkop of The Desire Company discusses his journey and lessons learned building and losing his first company in last month's Center for Creative Entrepreneurship Reframe Conference.
This charging solution with professional-grade products, sought help from The Desire Company's community of pros and experts to highlight the wide range of use cases and benefits.
The Desire Company founder sits down with CDR to tell the story behind his vision and why it's come along at just the right time CDR: What is the story behind The Desire Company? SHEINKOP: I’ve always had a passion and calling to help artists and creators bring their art to the world at scale.... Continue Reading →
Find out how expert product videos can help you increase sales and reduce returns by connecting your physical store to your digital world.